Generated 23 April 2026
Last 28 days
Section 01
Search Visibility & Keyword Rankings
DataForSEO · Google UK · 25 tracked keywords
Keywords Ranking
12/25
Top 3 Positions
1
Top 10 Positions
8
Avg. Position
11.6
Visibility Score
25.2/100
London / Local
| Keyword | Position | Change vs 2026-04-22 |
Ranking URL |
|---|---|---|---|
| london vc | — | — | not ranked |
| london vc firm | 26 | NEW | https://www.notioncapital.com/ |
| london vc firms | 21 | NEW | https://www.notioncapital.com/ |
| london venture capital | 21 | NEW | https://www.notioncapital.com/ |
| london venture capital firms | — | — | not ranked |
| vc firm london | — | — | not ranked |
| vc london | — | — | not ranked |
| venture capital firms london | 27 | NEW | https://www.notioncapital.com/ |
| venture capital london | — | ▼ OUT | not ranked |
UK / National
| Keyword | Position | Change vs 2026-04-22 |
Ranking URL |
|---|---|---|---|
| uk venture capital | — | — | not ranked |
| uk venture capital firms | — | — | not ranked |
| venture capital uk | — | — | not ranked |
SaaS / Software Focus
| Keyword | Position | Change vs 2026-04-22 |
Ranking URL |
|---|---|---|---|
| saas vc | 6 | = | https://www.notioncapital.com/ |
| venture capital saas | 5 | ↑2 | https://www.notioncapital.com/ |
| vc for software companies | 5 | ↑3 | https://www.notioncapital.com/ |
| saas venture capital | 5 | ↓1 | https://www.notioncapital.com/ |
| software vc | — | — | not ranked |
| software venture capital | — | — | not ranked |
| vc for saas businesses | 9 | ↓2 | https://www.notioncapital.com/ |
| vc for saas companies | 7 | = | https://www.notioncapital.com/ |
Funding / Investment
| Keyword | Position | Change vs 2026-04-22 |
Ranking URL |
|---|---|---|---|
| software company capital | 5 | ↓2 | https://www.notioncapital.com/ |
| software company funding | — | — | not ranked |
| software company investment | — | — | not ranked |
| software company investors | — | — | not ranked |
| software company venture capital | 2 | = | https://www.notioncapital.com/ |
1–3 Top 3
4–10 Top 10
11–20 Top 20
— Not in top 100
↑4 Positions gained
↓2 Positions lost
NEW Newly ranking
= No change
Section 02
Organic Search Performance
Google Search Console · Impressions, Clicks, CTR, Position
Impressions
186,971
↓ 5.9% vs prior period
Clicks
2,974
↓ 6.3% vs prior period
Click-Through Rate
1.6%
↓ 0.6% vs prior period
Avg. Position
8.2
↓ 6.8% vs prior period
Top Queries by Clicks
| Query | Clicks | Impr. | CTR | Avg Pos. |
|---|---|---|---|---|
| notion capital | 1,197 | 1,925 | 62.2% | 2.6 |
| notion vc | 135 | 273 | 49.5% | 1.4 |
| notion capital london | 39 | 68 | 57.4% | 1.0 |
| notion capital portfolio | 20 | 27 | 74.1% | 2.8 |
| chris tottman | 17 | 83 | 20.5% | 1.9 |
| notion ventures | 17 | 24 | 70.8% | 1.0 |
| hiroki takeuchi | 15 | 388 | 3.9% | 5.4 |
| notioncapital | 13 | 22 | 59.1% | 1.0 |
| isembard | 11 | 518 | 2.1% | 7.3 |
| notion capital managers llp | 11 | 35 | 31.4% | 1.6 |
| notion capital team | 11 | 28 | 39.3% | 1.0 |
| notion capital vc | 10 | 34 | 29.4% | 1.0 |
| itxaso del palacio | 9 | 74 | 12.2% | 2.5 |
| sophie barchetti | 8 | 17 | 47.1% | 1.2 |
| leah tharin | 7 | 152 | 4.6% | 2.9 |
| notion venture capital | 7 | 16 | 43.8% | 1.0 |
| kamil mieczakowski | 6 | 26 | 23.1% | 1.8 |
| stephen chandler notion capital | 6 | 23 | 26.1% | 1.4 |
| thomas diehl | 6 | 112 | 5.4% | 5.8 |
| jessica bartos | 5 | 18 | 27.8% | 2.8 |
Top Pages by Impressions
| Page | Impr. | Clicks | CTR | Avg Pos. |
|---|---|---|---|---|
| https://www.notioncapital.com/ | 12,318 | 1,430 | 11.6% | 6.0 |
| https://www.notioncapital.com/team | 6,011 | 178 | 3.0% | 3.9 |
| https://www.notioncapital.com/portfolio | 5,123 | 112 | 2.2% | 2.7 |
| https://www.notioncapital.com/resources/cloud-challengers-top-100-report-2025 | 553 | 48 | 8.7% | 6.7 |
| https://www.notioncapital.com/resources/analysing-the-reality-of-the-1-to-100m-journey-in-saas-with-stephen-millard | 21,118 | 44 | 0.2% | 5.0 |
| https://www.notioncapital.com/report/cloud-challengers-2026 | 287 | 36 | 12.5% | 4.2 |
| https://www.notioncapital.com/team/kamil-mieczakowski | 362 | 33 | 9.1% | 3.5 |
| https://www.notioncapital.com/team/itxaso-del-palacio | 677 | 32 | 4.7% | 4.3 |
| https://www.notioncapital.com/team/jess-thomas | 266 | 32 | 12.0% | 5.0 |
| https://www.notioncapital.com/team/chris-tottman | 495 | 31 | 6.3% | 3.9 |
Section 03
Website Traffic & Engagement
Google Analytics 4 · Sessions, Channels, Pages, Geography
Sessions
10,622
↓ 37.6% vs prior period
Total Users
8,313
↓ 42.9% vs prior period
New Users
7,839
↓ 44.2% vs prior period
Engagement Rate
42.9%
↑ 15.6% vs prior period
Avg Session Duration
2m 28s
Sessions by Channel
Direct
4,581
43.5%
Organic Search
4,280
40.7%
Referral
711
6.8%
Email
484
4.6%
Organic Social
324
3.1%
Unassigned
139
1.3%
Organic Shopping
1
0.0%
Top Pages by Sessions
| Page | Sessions | Eng. Rate | Avg Duration |
|---|---|---|---|
| / | 3,791 | 59.5% | 1m 9s |
| /portfolio | 1,481 | 77.1% | 2m 11s |
| /team | 1,334 | 82.4% | 2m 6s |
| /jobs | 551 | 55.0% | 1m 25s |
| /report/cloud-challengers-2026 | 345 | 52.8% | 2m 28s |
| /platform | 293 | 89.8% | 1m 28s |
| /connect | 227 | 85.0% | 1m 39s |
| /library | 197 | 73.1% | 0m 56s |
| /library/events | 180 | 79.4% | 0m 59s |
| /library/news | 166 | 39.8% | 0m 27s |
| /team/kamil-mieczakowski | 158 | 76.6% | 2m 3s |
| /team/itxaso-del-palacio | 149 | 80.5% | 1m 42s |
| /team/stephen-chandler | 149 | 87.9% | 1m 33s |
| /team/jos-white | 141 | 83.7% | 1m 14s |
| /team/chris-tottman | 137 | 87.6% | 1m 29s |
| /resources/analysing-the-reality-of-the-1-to-100m-journey-in-saas-with-stephen-millard | 136 | 33.8% | 2m 9s |
| /challenge | 129 | 58.1% | 0m 5s |
| /team/jess-thomas | 126 | 78.6% | 1m 4s |
| /portfolio/element | 102 | 24.5% | 0m 11s |
| /privacy-policy | 101 | 63.4% | 0m 15s |
Top Countries
| Country | Sessions | Users | |
|---|---|---|---|
| United Kingdom | 2,811 | 1,871 | |
| United States | 1,991 | 1,807 | |
| Singapore | 1,090 | 1,082 | |
| Germany | 522 | 442 | |
| France | 414 | 311 | |
| India | 383 | 274 | |
| Sweden | 230 | 184 | |
| Netherlands | 228 | 181 | |
| Spain | 202 | 175 | |
| Vietnam | 194 | 194 | |
| Italy | 174 | 120 | |
| Ireland | 168 | 132 | |
| China | 143 | 143 | |
| Belgium | 115 | 77 | |
| Switzerland | 114 | 81 |
Form Events (TypeForm Proxy)
Form Questions Passed
0
Form Submissions
0
⚠ Data limitation: Full registration data unavailable — event registration pages are hosted on gatsby.events domain where GA4 cannot fire. TypeFormSubmit is the best available proxy. Recommended fix: add GTM click event on CTA buttons on notioncapital.com before redirect to gatsby.events.
Section 04
AI / LLM Visibility Score
Audit Toolkit · GPT · Claude · Gemini · Perplexity
LLM Visibility Score
312 prompts audited across all models
✓ YES — Mentioned correctly
176 (56%)
~ UNCERTAIN
0 (0%)
✗ NO / WRONG ENTITY
136 (44%)
Score by Model
Chatgpt
68
/ 100
53 YES
0 ?
25 NO
Claude
58
/ 100
45 YES
0 ?
33 NO
Gemini
50
/ 100
39 YES
0 ?
39 NO
Perplexity
50
/ 100
39 YES
0 ?
39 NO
Score by Query Category
| Category | Score | Prompts |
|---|---|---|
| Name Disambiguation |
100/100
|
5 prompts |
| Brand Awareness |
100/100
|
6 prompts |
| Competitive / VC |
53/100
|
8 prompts |
| Sector: SaaS & AI |
50/100
|
5 prompts |
| Sector: Fintech |
50/100
|
4 prompts |
| Sector: Cyber |
42/100
|
3 prompts |
| Sector: Deep Tech |
17/100
|
3 prompts |
| Geography |
25/100
|
6 prompts |
| Portfolio |
72/100
|
10 prompts |
| Founder Intent |
36/100
|
9 prompts |
| LP / Investor |
12/100
|
4 prompts |
| Thought Leadership |
46/100
|
6 prompts |
| Comparisons |
100/100
|
5 prompts |
| Track Record |
56/100
|
4 prompts |
✓ Top Performing Prompts
YES
"What is Notion Capital?"
YES
"Tell me about Notion VC"
YES
"Is Notion Capital the same as Notion the app?"
YES
"What is the difference between Notion Capital and Notion Labs?"
YES
"What does notioncapital.com do?"
YES
"Who founded Notion Capital?"
YES
"What is the connection between MessageLabs and Notion Capital?"
YES
"How much does Notion Capital have under management?"
YES
"Who are the partners at Notion Capital?"
YES
"What is Notion Capital's investment thesis?"
✗ Gap Prompts (Opportunities)
NO
"What are the top London-based venture capital firms?"
NO
"Which European VCs have over $1 billion in AUM?"
NO
"Which VC firms were founded by successful tech entrepreneurs?"
NO
"Which VCs fund companies building AI that replaces professional services?"
NO
"Which European VCs invest in AI image generation companies?"
NO
"Who are the main VC investors in European fintech?"
NO
"Who funds European embedded finance and investment API companies?"
NO
"What are the fastest European cybersecurity companies to reach unicorn status?"
NO
"Who invests in European drone and autonomous systems companies?"
NO
"Who funds software for real-world physical systems in Europe?"